ACCOUNT EXECUTIVE
_______________________________________________________________________________
MANAGER: General Sales Manager DEPARTMENT: Sales
FLSA STATUS: Exempt DATE: March 2015
________________________________________________________________________________
WFXT/Fox 25 is an equal opportunity employer.
- Develop and manage revenue producing relationships with clients and agencies
- Prospect for new business and build a full pipeline of sales prospects
- Analyze client marketing goals and develop needs-based solutions to achieve them
- Oversee campaign execution and analysis
- Provide consultation to sales managers, sales teams, and clients
- Work collaboratively with internal partners to drive revenue
- Develop and maintain accounts through all stages of the selling process, from prospecting through the close, and follow-up to ensure repeated sales activity
- Research, identify and develop new prospects for both traditional TV ad sales
- Work as part of a sales team through consistent communication, sharing of ideas and industry information and active participation in team meetings
- Create and use promotions/marketing opportunities to generate incremental and new revenue
- Work cohesively with sales team, traffic and production to maximize revenues, following processes which are conducive to smooth work flow
- Stay abreast of industry trends through various sources
- Successfully complete other related tasks and/or projects as needed
- Proven track record of sales success in local media setting
- BA/BS degree with a minimum of three years of media sales, account management or buying experience
- Ability to work alone and as part of a team
- Excellent presentation skills
- Excellent verbal and written skills
- Hard-working, integrity, relationship-builder with a winning attitude
- Strong problem solving and analytical skills
- Work with brand teams, ad operations and finance to provide client satisfaction
- Proficient with Microsoft Office and CRM tools
- Some travel necessary
- Valid driver's license with good driving record required
- Must have good working knowledge of ratings, BAR reports, etc.
- Co-op and vendor support knowledge helpful
Apply on-line via